How To Brand Your Practice

How Long Does It Take To Brand A Practice?Developing your brand is a long-term marketing strategy, and there isn’t an exact science on how long it will take. If you start with a firm, clear vision and keep your efforts consistent, you’ll have a solid, recognizable brand for your practice. Branding your practice is about

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How To Brand Your Practice

Communicating A Promotion Denial

Communicating a Promotion DenialTelling an employee that he or she did not get a promotion is a delicate situation. When mishandled, it can make the employee feel undervalued, become demotivated, and even damage the entire workplace morale. Here is how to communicate a promotion denial to an employee to produce a more favorable outcome.Arrange a

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Communicating A Promotion Denial

What is Branding?

What is Branding?Branding is a marketing concept that is often misunderstood, even by those within the industry. So what exactly is branding? Branding is the process of giving meaning to a company, its products, or services by creating and shaping a brand in consumers’ minds. You can consider a brand the perception consumers have in

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What is Branding?