Details and Pricing

If you want to be successful you have to know where you're headed. To get this started we administer and debrief our Leadership Assessment.

We used to charge $299 for this part of the process but decided it was too important to skip. Now it's complimentary so what do you have to lose? Click below and get started. 

Outside of your location this process will be the most important in your start-up. We will take you through a 4-6 hour workshop to discover your ideal patient profile, leadership style, and culture identity. 

Skipping this step can set you back years of growth as you work towards figuring these out on your own. 

Once you have discovered your ideal patient profile in the Practice Story it's time to find them. 

This complimentary tool will help you look at different demographics in any zip-code you're considering. 

At the completion of your practice story we begin the process of your image. You may have already chosen a name, you may even know your colors and have a logo.

If so we will review these and discover the best ways to use these. If not, we will administer a workshop to discover what will be best for you new practice and launch a contest for logo design. 

This is an area you have to be perfect on. Every website needs to be formatted correctly. We have invested thousands of dollars and hundreds of hours getting this right.

Our branded websites convert 60% more than your average service-based website. 

There are probably a thousand choices for online marketing. Seriously, like 1000 companies that work with dentists.

What these companies usually don't do is take your ideal patient profile and brand into consideration when they lauch your campaigns and write your content. 

This is why it's crucial to make sure the right people are executing your practice story and helping you build a referral practice. 

External marketing is key. In our consulting pricing below we discuss community based marketing and internal marketing. 

When we executer external marketing it's to get new patients right away as well as effectively brand the practice for the long-term. There's numerous avenues to take with external marketing, but the most common are listed here. 

We focus a great deal on how your practice will be branded and the image you portray, but it's also important that your practice runs effectively.

Most dentists have an idea of what they are looking for but may need help with processes and systems. 

We can go as deep as needed on this but here's some common areas we can help with. 

This has become the most popular of all our services. Many start-ups find themselves asking a lot of questions online with a lot of different answers.

Having a mentor who has been through the start-up process is crucial to your success. Getting the clairty you need and maintaining the right mindset will keep you engaged during those times when you ask yourself "What did I get myself into?"

The most important part of your marketing efforts will be making sure all areas of your marketing are aligned.

One of the big mistakes start-ups make is assigning one person to community outreach, another to internal marketing, hiring the wrong online vendor, and having someone else do the direct mail. 

Having someone to help you with strategy, assign roles and then hold everyone accountable to the brand and the results is key.